> ## Documentation Index
> Fetch the complete documentation index at: https://help.avoca.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Build your Brand Kit

> Add the approved logos, colors, and images that supported Avoca creative tools can reuse.

Open **Settings → Business Info → Brand Kit** to manage your team's reusable brand assets.

The Brand Kit has four sections:

* **Logos** for brand marks that supported content tools can place in a creative
* **Colors** for the approved color palette
* **Images** for photos and graphics
* **Brand profile**, which currently shows a coming-soon state and has no editable guidance fields

## Add a logo or image

1. Open **Logos** or **Images**.
2. Choose **Add logo** or **Add image**.
3. Select a PNG, JPG, or SVG file.
4. Add a recognizable **Name**.
5. Add a **Usage note** that tells the AI when the asset is appropriate, such as `White lockup — use on navy or photos.`
6. Save the asset.

Use the Logos section for actual brand marks and Images for supporting photography or graphics. A specific usage note is more useful than a generic description.

<Tip>
  Add only approved, current assets. Clear names such as “Primary horizontal logo” and “Technician team photo” make the library easier to review.
</Tip>

## Add a color

1. Open **Colors** and choose **Add color**.
2. Enter a six-digit hexadecimal value, such as `#16294A`.
3. Add an optional label such as `Primary navy`.
4. Choose **Add color**.

Edit an asset to update its name, usage note, or color value. To replace an uploaded image file, remove the existing asset and add the new file.

## Remove an asset

Use the delete action on an asset card, then confirm **Remove**. The asset will no longer be available to the AI, but creatives that were already generated or sent are not changed.

<Warning>
  Removing an asset is not a way to retract previously generated content. Handle any already-published creative in the system where it was published.
</Warning>

## Keep the library healthy

* Remove superseded logo versions after the replacement is available.
* Keep light, dark, and alternate marks clearly labeled.
* Use exact brand color values rather than visually similar approximations.
* Do not upload customer data, credentials, private documents, or images your business is not authorized to use.
* Review the Brand Kit after a rebrand before generating new content.